Primary Greatness
The 12 Levers of Success
Table of Contents
About The Book
For fans of Principles, Grit, and The Power of Habit, Primary Greatness outlines the twelve levers of success—a set of principles for achieving a happy and fulfilling life.
Many of us are hurting. We have chronic problems, dissatisfactions, and disappointments. We feel overwhelmed by burdens we carry. The idea of living a “great life” can seem like a distant dream.
Stephen R. Covey—the late, legendary author of The 7 Habits of Highly Effective People—believed there were only two ways to experience life: primary greatness or secondary greatness. Through his books and speaking, he taught that the intrinsic rewards of primary greatness—integrity, responsibility, and contribution—far outweighed the extrinsic rewards of secondary greatness: money, popularity, and the self-absorbed, pleasure-ridden life that some people consider “success.”
In this posthumous work, Covey lays out clearly the 12 levers of success that will lead to a life of primary greatness: Integrity, Contribution, Priority, Sacrifice, Service, Responsibility, Loyalty, Reciprocity, Diversity, Learning, Teaching, and Renewal. For the first time, Covey defines each of these 12 qualities and how they can be leveraged in your daily life to lead you to both professional success and personal happiness. Featuring his trademarked wisdom that has inspired countless readers and leaders, Primary Greatness once again delivers classic Covey advice in a concise and reader-friendly way.
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About The Reader
Sean Covey is a business executive, author, speaker, and innovator. He is President of FranklinCovey Education and is devoted to transforming education throughout the world through a principle-centered leadership approach. Sean is a New York Times bestselling author and has written several books, including the Wall Street Journal #1 business bestseller The 4 Disciplines of Execution, The 6 Most Important Decisions You’ll Ever Make, The 7 Habits of Happy Kids, and The 7 Habits of Highly Effective Teens, which has been translated into twenty languages and sold over 8 million copies worldwide. Sean and his wife, Rebecca, live with their children in the Rocky Mountains.
Product Details
- Publisher: Simon & Schuster Audio (November 24, 2015)
- Runtime: 5 hours and 8 minutes
- ISBN13: 9781442399310
Resources and Downloads
High Resolution Images
- Book Cover Image (jpg): Primary Greatness Unabridged Audio Download 9781442399310
- Author Photo (jpg): Stephen R. Covey Courtesy of the Author(0.1 MB)
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